The search engines have become very smart these days. In order to get featured on top of search results you have to do certain practices for quality link building. The number of quality backlinks is directly proportional to your rank in the search engine rankings.
Before going further, for novice readers we will suggest what backlinks are.
Links which are directed towards your website are known as backlinks. Search engines like Google gives more importance to websites that have a good number of quality backlinks.
It is better to get links from few authority sites (those sites which have high domain authority or page rank) than getting thousands of links from new sites. And the worst case will be when bad links are pointing towards your sites. (Google Diasavow link tool is one of the finest ways to remove spam links from your site)
Guest posts a strict NO now:
Certain steps are being taken by Google like penalizing the spam links by degrading the sites which accept guest posts excessively. This will certainly reduce the spam related to guest posts. It is better to build a readership than building backlinks. Focus more on reader interaction.
Read also : Is the future of blogging really dead? What’s in vogue ?
Article directory submission:
Don’t waste your efforts in doing it. To have an interaction over online communities like Yahoo!, Bing is better than posting on free or paid article directories.
Stop buying links from other sites:
The latest algorithm of Google has the capability of detecting from where your incoming links are coming. It is suicidal if you are getting them from spammy link building sites or irrelevant sites.
Blog comments don’t add value anymore:
When you leave useless comments just to get links no one notices it due to poor quality. Secondly, most of the WordPress blogs by default are no followed. Thirdly, there is a distant possibility that your comments might get caught by Akismet spam filters. If you want to do blog comments then leave thoughtful comments after reading the blog properly. If blog owners of relevant blogs find your comments useful then there is a possibility that they will share link to your blog.
If you have more than one website then you will have to take care while interlinking multiple websites on the same IP. Too many links to websites with the same IP address could be fatal to you as it seems fishy to search engines. This is also known as backlink bombing.
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